Description
MCM 450 MEDIA RESEARCH PRINCIPLESAND PRACTICES (formerly MCM 050)Focuses on the principles and practices of modernresearch into the human use of communicationtechnologies. The course highlights qualitative/interpretive research frameworks and explores theprocesses of inquiry in framing research questions,designing projects, and collecting and analyzing data.Critical focus is applied to the research results encounteredin everyday media outlets.These courses vary from semester to semester. Thecontent emphasizes specific areas of special interest.
PRE REQ: ENG 102, Course reserved for students at or above Junior standing, and Mass Communication majors